Tag Archive “Asda”
Groundbreaking survey of UK responsible consumerism pinpoints Morrisons’ ethical edge over Tesco and Asda
25/09/2009
www.thegrocer.co.uk/articles.aspx
A new survey quantifying the competitive effect of ethical food shopping habits on major UK supermarket chains has identified Morrison’s as the prime beneficiary of recession-hit responsible shoppers.
Morrisons, which enjoyed the fastest summer growth rate of the Big Four and last week announced a same-store sales rise of 7.8 per cent (excluding fuel and VAT) in the six months to August 2, sits alongside Waitrose and Sainsbury in terms of the proportion of shoppers buying ethical foodstuffs in the study by Responsible Research .
The Reality Bites study by the Responsible Research consultancy, based on tracking actual food purchases over the worst months of recession, shows buying responsibly remains a significant influence on shopper decision-making despite the downturn.
News
Major Brands taking responsibility on behalf of consumers
Over the past year we have seen several brands making moves to act responsibly on behalf of their consumers.... read more
Views
Trust - its only a little word but increasingly a really BIG thing
As researchers we spend a lot of time talking to customers and consumers. A recurrent theme over the... read more
Join us on LinkedIn 
Join us on Facebook 
Latest News RSS Feed 
Tag Cloud
Labelling Asda battleground Big Four carbon-footprint Co-op Competitive advantage consumer consumer engagement consumers CSR Ethical Food Shoppers Food Free market Green packaging Green Shoppers labelling Local shopping Low food miles Morrisons Packaging politics Reality Bites responsible Responsible Consumerism Retail Retial Landscape Sainsburys Seasonal produce shopping Stuart Roper supermarkets sustainability Sustainability Index tesco Trust Waste Asda Behaviour Birmingham Brands British produce Champion Consumer Consumerism Consumers Consumption eBay Empathy; fish fight; synergy; belonging; responsible consumerism ESOMAR Generations Government Green Greenwash Incentives Lifestyle local-food Morrisons Nectar Obama Packaging Purchasing habits Recession Recycling Reith Lectures Responsible responsible; responsibility; Guardian; conservative; government Social Media Strauss and Howe Supermarkets Sustainable Tesco Thrift Trust Trust; challenger brands; customers; energy suppliers; Responsible research Values Viral Wal-Mart